In the wake of this howlingly bad loss to the Seattle Seahawks, blame is being spread around like melted butter on a hot pan. Fire Spagnuolo. Fire McDaniels. Fire Devaney. And those are the big targets. This season is too far gone to pick on lesser targets like Ken Flajole and Steve Loney, men who are expected to be caught up like lint in the wake of the "sweeping changes" that Rams fans demand.
But there's another target who is deservedly attracting blame, one that makes us profoundly uncomfortable to point out: our golden boy, Sam Bradford. Before he got hurt, we could make a legitimate case that he was better than his stats, thanks to a receiving corps that dropped balls by the dozens. But now, there's no arguing that his game has severely regressed.
Borrowing (and butchering) a sentiment from the Righteous Brothers, an early diagnosis of Sam's troubles can be reduced to this: He's lost that winning feeling.