Photo courtesy of Lance Tilford Limelight
Most of the Rams’ fans (especially the males) reading this article may have recognized a new face at home Rams’ games interacting with the crowd. That person is Sara Dayley, a woman with many titles and responsibilities. Some readers may already know Sara from her job with Today in St. Louis on KSDK. Others may recognize her from her racing reporting on SPEED. I suspect there are even are a few readers that know her connection to baby blue and St. Louis sports history from the 80’s. Sara was kind enough to grant me an interview.
RamsHerd: Some of us early birds will recognize you from KSDK's Today in St. Louis, but most Rams fans have just met you from Rams game day events. Can you fill us in on the official job title?
Dayley: I’d love too! In Game Host is my exact title, but I have also heard “that one girl”, “the chick on the jumbo tron” or “that girl from KSDK”. I’ve been given a lot of different fun titles, so it’s all acceptable I guess.
RamsHerd: What were you expectations of the job and what has been the biggest surprise about the job?
Dayley: It’s honestly all that I expected and more! There is nothing like interacting with fans and being part of such an incredible organization! If you are a true sports fan, it’s so exciting to be surrounded by energetic-passionate-die hards that just appreciate the game and what’s going on with Coach Fisher and the team as a whole. The biggest surprise is how connected I feel and it’s only been a few weeks. When you love what you do, you don’t consider it work, and it’s fairly easy to get attached.
RamsHerd: Can you give us the straight scoop? Is the ball hidden under the helmet game fixed?
Dayley: Well, come on now, I can’t give away all my secrets. There are only 3 helmets so you already have a 33.333333 percent chance to get it right and that’s not too bad. Ha! When we have special occasions or guests, like the marriage proposal a few weeks ago, graphics have to be pre made. In that unique situation, there may be a “suggestion” to make sure things go smoothly.
RamsHerd: All true Rams’ fans know the players and coaches, but very few of us know the people doing the daily work at Rams Park. To which department do you report, and who are the people you regularly interact with?
Dayley: The staff at Rams Park truly work together as a team and a lot of them wear a ton of different hats, but I report to Scott Brooks who is the Vice President of Broadcasting and Creative . He is extremely talented and has a great grasp on what’s needed to provide the best possible product both on and off the field.
RamsHerd: I first heard about you on a radio show called Mayhem In The Morning. When I researched your background, I was surprised at all of the different jobs you have held since that radio show. Can you give our readers a summary of how you made it to where you are now?
Dayley: I started in radio out of college because it was an opportunity to stay in media, and it was here at home in St. Louis. My true passion was television, and I knew that was where I ultimately wanted to end up. I just kept watching, learning as much as I could, getting involved in everything and anything possible, and put myself in situations where I could work alongside some of the best in the business. I met some great people in the industry and kept climbing that uphill battle. After sending out a ton of tapes and some decent amount of time, I was offered a position with Feld Entertainment/SPEED & hit the ground running, jumping at every opportunity thrown at me!